Light Ahead for the Negro
most noticeable instances to me is the absence of slurs at individual Negroes and at the race as a whole in your newspapers. Such headlines as ‘Another Coon Caught,’ ‘The Burly Black Brute Foiled,’ ‘A Ham Colored Nigger in the Hen House’ and ‘This Coon Wants to be 22 Called Mister,’ are, to me, conspicuous by their absence. In the old days, in referring to a Negro who had made a speech of some merit he was called ‘Professor,’ but in making a reference to him as being connected with politics the same person was dubbed ‘Jim’ or ‘Tom.’ Fights between three white men and two Negroes were published, under glaring headlines, as ‘Race Riots.’ The usual custom of dealing out the vices of the Negro race as a morning sensation in the daily papers evidently fell into ‘innocuous desuetude,’ and the daily papers having dropped the custom, the weeklies, which were merely echoes of the dailies, also left off the habit, so that now neither the city people nor farmers have their prejudices daily and weekly inflamed by exaggerated portrayals of the Negroes’ shortcomings.

22

“The character of no individual and in fact of no race can long endure in America when under the persistent fire of its newspapers. Newspapers mould public opinion. Your organization for the dissemination of news has it in its power to either kill or make alive in this respect. Our organization, called the News Distributing Bureau, was formerly in the hands of people whose policy designedly necessitated the portrayal of the Negro 23 in his worst light before the people, in order that certain schemes against the race might be fostered, and seemed to take special delight in publishing every mean act of every bad Negro, and leaving unrecorded the thousands of credible acts of the good ones.

23

“Like Lincoln’s emancipation proclamation, this wholesale assassination of Negro character in the newspapers was strictly a political ‘war measure,’ intended for political use only. Its design was to prejudice the race in the eyes of the world and thus enable the white supremacy advocates, North and South, to perfect the political annihilation of the Negro. The Negro farmer knew little about what was going on; he was making corn and cotton, and to tell him in public assemblies would be considered ‘incendiary,’ and ‘stirring up strife between the races,’ and the individual who might be thus charged would certainly have to leave ‘between two suns,’ as the phrase was. However, the general desire among leading Negroes was for peace at any sacrifice, and they studiously labored to that end. The South ought to have 
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